Google Analytics Services
Fuel your Marketing with Data
What is Digital Tracking?
Unless you're making marketing decisions based on data, you're only guessing. Marketing investments should be justified, and you need to track and measure how your marketing efforts are contributing to your business and revenue goals. Omni-channel big data analytics can help you to understand your target audiences’ behavior using insights from your own digital assets and those of your competitors.
With a proven record in tracking, collecting, measuring, reporting, and analyzing digital data, we help many of our clients with their digital marketing analytics. This enables them to accurately measure marketing performance, identify new business opportunities, and make informed decisions for future campaigns.
How to Create a Successful Data Tracking Plan
The compilation, organization and comparison of data can be complex, and to maximize the performance of your digital marketing campaigns, you'll need to know what to do with data from all the different sources. We’ll help you get set up with effective ways to track and measure, so that you can learn from the data and not be overwhelmed by it.
Digital marketing analytics is a powerful tool when it comes to planning and monitoring your marketing campaigns. We act as a marketing analytic partner to many of our clients, helping them to understand exactly who is buying and how they make their purchase decisions.
GET IN TOUCH
From Startups To Digital Marketing Consultancies,We Partner With Brands To Increase Their Revenue And Brand Reputation
Google Analytics Services: Your Website Data Insight Expert
In the digital age, website data has become a key basis for corporate decision-making, playing a crucial role in analyzing user behavior, optimizing marketing strategies, and enhancing business performance. Google Analytics Services is a powerful data analysis tool that helps businesses gain a deep understanding of the behavior of website visitors, providing strong support for business decisions.
Google Analytics Main Features
Traffic Source Analysis
Google Analytics can display the sources of website traffic, including search engines, social media, email marketing, etc. This helps businesses understand which channels bring the most visitors to the website, thereby optimizing marketing strategies.
User Behavior Analysis
Google Analytics uncovers user interests, preferences, and habits through behavior tracking, guiding businesses in meeting real user needs for product design, content, and user experience enhancement.
Conversion Rate Tracking
Google Analytics tracks key conversions like form submissions, purchases, and downloads, enabling businesses to identify user-engaging pages and features. This data aids in optimizing website layout and feature design for better user engagement and conversion.
Real-Time Reporting
Google Analytics enables businesses to monitor website dynamics in real time, providing detailed insights into user behaviors. This valuable information allows for prompt reactions to market changes and strategic refinements to enhance user engagement and business performance.
Custom Reports
Users can create custom reports according to their needs to gain a deeper understanding of website data. This helps businesses to mine data value from multiple perspectives and provide more basis for decision-making.
1000+
Customer Quantity
20+
Service Trade
85%
Customer Satisfaction
79%
Renewal Rate
*Source of data: Results of a customer survey commissioned from Mansfield Consulting, a specialized consulting firm.
How to Use Google Analytics
Create a Google Account: First, you need to have a Google account to use Google Analytics services.
Add a Website: In the Google Analytics backend, you need to add your website and set up tracking code. This way, when someone visits your website, Google Analytics will start collecting relevant data.
Configure Tracking Information: After adding a website, you need to configure tracking information, including setting tracking ID, tracking name, and selecting the pages to track.
Install Tracking Code: Install the tracking code on your website so that Google Analytics can start collecting data.
View and Analyze Data: In the Google Analytics backend, you can view various data reports, including user behavior, traffic sources, conversion rates, etc. You can also create custom reports as needed.
Optimize the Website: Based on the results of data analysis, you can optimize the website's content, layout, and feature design to improve user experience and conversion rates.
Google Analytics Advantages
Free to Use: Google Analytics is a free web analytics service that can be used without additional payment.
Powerful Features: Google Analytics provides a wealth of features and reports that can meet the needs of businesses of all sizes.
Easy to Use: With simple setup and configuration, you can start using Google Analytics services and easily view and analyze data.